#28 Christel Land from Clover Four - Speaker, Author, Self Storage Expert and Business Coach

Dec 19, 2019

Christel Friberg Land specialises in business coaching and consultancy in the areas of sales, marketing, and operations. She works primarily with small and medium-sized businesses in a variety of industries but has developed a specialism in self-storage over the years.


On today’s Podcast

02:34 – Getting to know Christel

05:27 - Christel's #1 Superpower

06:31 – What attracted Christel to enter the self-storage industry

09:15 - The Clover Four Consultancy

13:53 – Christel’s top three advice

19:07 – The offers she recommends for self-storage businesses

21:32 – Price recommendation on the website

24:03 – Lack of Consistency - The most common mistake that she has seen that self-storage owners made

25:39 – A piece of advice to self-storage owners

29:46 - Advice to increase the revenue of a self-storage business

34:14 - QuickFire Round – Five Questions for Fun

Books Mentioned:

Oh, the Places You'll Go! By Dr. Seuss - https://www.amazon.com/Oh-Places-Youll-Dr-Seuss/dp/0679805273

Sales & Service: The Cutting Edge of Self-Storage - https://www.amazon.com/Sales-Service-Cutting-Edge-Self-Storage/dp/169099018X

 

The Superhero Brain: Explaining autism to empower kids (girl, light skin) - https://www.amazon.com/Superhero-Brain-Explaining-autism-empower/dp/1979870004

 

The Superhero Heart: Explaining autism to family and friends (girl, light skin) - https://www.amazon.com/Superhero-Heart-Explaining-autism-friends/dp/1544693753


Superhero Guts: an Everyday Poem for Special Needs Parents - https://www.amazon.com/Superhero-Guts-Everyday-Special-Parents/dp/1725783975

The Secret of the Strongest Kids in the World: mBraining explained to children - https://www.amazon.com/Secret-Strongest-Kids-World-mBraining/dp/1729027881


Links:

Clover Four - https://www.cloverfour.eu/