#971 - How Long Customers Rent Storage Units

May 20, 2026

Good morning, Store Nation.

Welcome to the Hacking Self Storage podcast.

Today, I’m breaking down one of the most powerful statistics from the SSA annual report: how long customers actually stay in self-storage.

We look at why longer customer stays are transforming the industry, what it means for lifetime customer value, and why predictable recurring revenue is one of the biggest advantages of self-storage.

Hope you enjoy this episode.

Give it a listen.

 

 

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